Do you want to:

Ride with more

Confidence, Focus, and Joy?

PERFORM AS WELL AT SHOWS AS YOU DO AT HOME,

every time?

Join the Forging Ahead Academy!

The Academy is an online membership for equestrians who are ready to level up their mental game.


Learn to train your mind with the same dedication you train your horse.

HERE'S WHAT YOU'LL GAIN FROM INSIDE THE ACADEMY:

  • Unshakable confidence in yourself and your abilities

  • Nerves of steel in the competition arena

  • Laser-sharp focus when it matters most

  • The resilience to bounce back after tough rides or disappointing shows

  • A positive, “can do” mindset that transforms both you and your horse

Because successful riding isn’t just about training your horse — it’s about training your mind to ride with clarity, courage, and joy.

What's Holding you Back?

You train hard. You practice. You invest in clinics, coaching, and your horse’s care.
But when it’s showtime… your heart races, your hands sweat, and your focus slips....

Maybe you.....

  • Feel anxious before you even get in the saddle

  • Struggle with self-doubt, even though you’ve put in the work

  • Ride better at home than you do in competition

  • Beat yourself up when things don’t go to plan

  • Worry about letting down your horse, your coach, or yourself ....?

It’s time to train your mind like you train your horse.

Inside the Academy, you’ll discover mental skills used by top athletes and adapted for equestrians of all levels. With support, structure, and strategies, you’ll learn how to:

Master your nerves and ride with calm confidence

Build rituals and routines that set you up for success in competition

Stay focused under pressure (even when everyone’s watching)

Reframe mistakes and bounce back stronger after setbacks

Develop a positive mindset that fuels both you and your horse

Connect more deeply with your horse by being fully present in every ride

What you'll learn in the Academy:

Each month, you’ll unlock strategies and tools covering:

  • Confidence building techniques

  • Competition-day nerves & rituals

  • Focus and concentration tools

  • Resilience and recovery after tough days

  • Goal setting and motivation

  • Stress management on and off the horse

  • Rider-horse connection through mindset

Who is the Academy For?

This space is for equestrians who are:

Tired of riding with self-doubt and anxiety

Ready to start believing in themselves again

Committed to building mental strength, not just physical skill

Wanting to perform with confidence in high-pressure moments

Looking for a calm, supportive space to grow and experience the joy of riding again

looking to challenge themselves, overcome self-doubt and develop focus skills

 Young, ambitious junior riders

"more mature", passionate riders

Semi-professional riders and trainers

If this sounds like you, then welcome. You’re in the right place.

Real Rider Transformations:

"It’s been a journey of self-discovery… I really look forward to our fortnightly meetings with Linda and the rest of the gang – they are the little carrot which keep me going forward." – Janice

"I am my own worst enemy… but after working through the Academy material, my show last weekend was really great. My horse is more motivated too." – Louise

"I joined hoping to become a braver rider. What I’ve gained is so much more. My coach, staff, and family have noticed the difference. I’ll be forever grateful." – Fiona

"The Academy gave me tools I didn’t know I needed. I ride with more calm and connection than ever before." – Sarah

"Knowing I have support every month keeps me grounded. I love the Toolbox Talks—they’re like a mental reset button!" – Rachel

"I used to feel anxious every competition day. Now, I have rituals that calm me and I actually enjoy competing!" – Emma

Here's what you get:

  • Access to all guided courses in Academy

  • Toolbox Talks every Month

  • Practical Exercises you can use immediately

  • Monthly Live Coaching and Community Support

Now Just R500/£50 per month

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"Best purchase ever!"

"Linda and the Forging Ahead Academy has had a massive impact on my life." Fiona

Join the Academy NOW for the monthly price of

R500 OR £50

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Stay as long as you like and leave anytime—there are no long-term contracts.

MEET THE FOUNDER & CEO

I'm Linda Hennings -

— lifestyle and sports performance coach, lifelong rider, and the founder of The Forging Ahead Academy.

With a Diploma in Practitioner Coaching (DIPC), certifications in Enneagram and Process-Oriented Psychology, and years of corporate coaching experience, I help equestrians like you step out of your comfort zone and into new achievements.

But this isn’t just theory. I know what it feels like to struggle with confidence. After years as a competitive endurance athlete and triathlete, I returned to riding only to discover that talent, tack, and training weren’t enough. Anxiety and self-doubt were sabotaging my performance — and my partnership with my horse.

So I applied everything I knew from high-performance coaching to the unique challenges of equestrians. The result? A proven toolkit for riders who want to compete (and ride) with clarity, courage, and joy.

You’ve trained your horse. Now it’s time to train your mind.

The Forging Ahead Academy is your key to confidence, focus, and joy in the saddle — no matter your age, discipline, or goals.

Monthly membership: R500 (South Africa) 🇿🇦 | £50 (UK) 🇬🇧

UNLOCK YOUR FULL POTENTIAL.

ACHIEVE YOUR RIDING GOALS.

Join the Forging Ahead Academy today and unleash your true equestrian potential

Call +44 78 5989 6127

WhatsApp +27 83 7437203

Site: www.forgingahead.co.za

www.forgingahead.uk

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